With almost 40 years experience of photochemical manufacturing, the company introduced a new form of woodworking tools in 1990, followed by a kitchen line in 1994 and expanded into the personal care industry in 2004. With North American and European operations, and worldwide distribution, the company currently owns several U.S. process patents and produces successfully over 400 products for the housewares and personal care industries.
From woodworking to the kitchen….
By now, cooking aficionados worldwide are familiar with the story: The big moment came in 1994, when a Canadian housewife, was making an orange cake. Out of frustration with her old grater, she commandeered one of her husband’s favorite woodworking tools. She slid the orange across its blades and was amazed: Lacy shards of zest fell from its surface like snowflakes. The discovery that the Microplane® wood working tool, effortlessly produced the lightest orange zest one would have ever imagined laid the foundation for the success of the Microplane® kitchen graters.
An entire new product line of graters for home cooks and professional chefs was introduced. The response was extraordinary. It not only earned them a permanent space in the home kitchen and restaurants around the world, but made them a“must have” kitchen grater. Since that time, Microplane® graters have distinguished themselves from other graters through decades of experience developing an expertise in their signature chemical process used to create ultra sharp cutting edges. Unlike stamped graters, Microplane® graters effortlessly cut through hard and soft foods without tearing or shredding. As the inventor of this special manufacturing method, Microplane® revolutionized kitchen graters, and found enthusiastic support from professional chefs and domestic cooks.
…to the salon
Much like the movement of the original Microplane® Woodworking tool into the world of kitchen tools, the move into the foot care market was initiated by a comment from a customer who had discovered a new use for Microplane® technology. The technology was adjusted to the requirements of the skin and in 2004 Microplane® launched the Personal Care line. The innovative foot files revolutionized the foot care industry; they remove calluses and dry skin exceptionally effectively, fast and gently.